| Why Door Drop Alliance?
Piecing together the various options and considerations involved in planning and executing a successful doordrop campaign can be daunting. Mistakes can be time consuming and costly.
…this is where the Door Drop Alliance (DDA) can help
Whilst primarily being established to improve standards in both quality and accountability of door to door distribution, the Door Drop Alliance can provide advice, guidance and assistance with all aspects of doordrop marketing.
Formed by several of the largest and most established independent doordrop distribution companies, the DDA and it’s membership are committed to providing excellent levels of service and accountability for local, regional or national clients alike.
All members are subject to a rigorous vetting process and agree to share and develop best practice to the ultimate benefit of the customer.
Along with carefully selected industry partners such as Experian and Geoplan, the founder members of the DDA aim to raise the profile of independent distribution companies, while providing ease of access for the customer wishing to purchase a quality distribution solution.
DDA members strive to remain innovative and at the cutting edge of technologies affecting the Industry.
By using a DDA member, you can be assured of quality service and distribution. Each member acting on behalf of the others to provide customers easy access to a national network of reputable doordrop distribution companies.
- Advice, guidance and assistance on all aspects of door to door delivery
- Innovative use of cutting edge technology
- DDA members vetted using strict criteria
- Development of best practice
- Committed to improving standards in the independent door drop sector
- Services provided for local, regional or national clients
For advice or further information, please click here or call now on 0844 884 3379
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Why Door Drop?
Door Drop is one of today’s fastest growing and effective media channels
- In Q1 2007, media spend on doordrop was greater than the combined spend on Outdoor, Radio, Cinema and Internet*
- 79% of people keep, pass on, read or glanced at door drops - same as direct mail**
- Between 62 – 71% of consumers claim samples, coupons, offers received via doordrop are useful**
- 48% of consumers visited a shop, sent for information or bought a product having received a door drop**
- 38% of door drops are kept for at least a few days and 13% are kept for a week or more**
- 79% keep, pass on, read or glance at door drops**
Source: *Thomson Intermedia ** Direct Marketing Association |